AUTHENTICITY
MATTERS.

FRED PINEIRO • CREATIVE PROFESSIONAL

About.

ARE YOU FAUX REAL?

In a world of filters, fakes and bot-ridden feeds, it’s getting harder to find the humanity. And that’s okay.

Faux or real… AI generated or human venerated… what matters is that you feel something. It’s creativity that captures our attention. A narrative that evokes emotion. And it’s the raw, flawed reflection of ourselves that connects us in ways we’d never imagined.

In a word: Authenticity.

From big assignments by world-renowned brands to small passion projects, I’ve always strived to tell stories that are real, relatable and 100% authentic (especially when they’re fiction). How do I do it? Well, that’s the fun part.

My name is Fred Pineiro. Let’s get to work!

Experience.

POSITIONED FOR SUCCESS.

Over 25 years and counting…
03. SENIOR CREATIVE MANAGER.

Focused on coaching, strategy and creative development, I’ve had the privilege of leading some of the most talented copywriters and designers in my field.

02. HEAD COPYWRITER.

From proofreader to editor and beyond, I’ve worked my way up and earned my way into the inner circle of some of the best direct response marketers out there.

01. DEDICATED DAD.

Finally, and most importantly, I’m proud to have spent more than a decade honing a unique brand of fatherly humor that gets results: eyerolls, huffs, puffs and the occasional scoff.

Skills.

PROMPT, PROFICIENT.

Tap. Click. Scroll. Repeat… It’s pretty neat what I can do with a keyboard and mouse. Not to mention a talented team and AI assistants.
CREATIVE DIRECTION 97%
TEAM MANAGEMENT 94%
AI PROMPT ENGINEERING 93%
PRODUCT PROMOTION 90%
CONTENT STRATEGY 88%
COPYWRITING 96%
SOCIAL MEDIA MARKETING 78%
WEB3 COMMUNITY BUILDING 79%
STORYTELLING 87%
BLOGGING 78%
ADOLESCENT HUMOR 80%
FATHERLY ADVICE 76%

…AND I’M (L)EARNING EVERY DAY.

For you, for myself and for the record: I love what I do. Creative, results-driven work takes patience and discipline. Plus, a willingness to “fail fast” in front of others. But when it’s fire, well… my collaborators take notice.

Collabs.

PARTNERS IN AUTHENTICITY.

Powered by genuine connections and mutual creativity, we get groundbreaking results that speak to real audiences. But don’t take my word for it …

“Thank you for being one of the best managers I ever had. I truly look up to your professionalism… Your guidance has been crucial.”

BRITTANY ANTONACCI, COMMUNICATIONS SPECIALIST

“I can easily say collaborating with Fred was one of the more exciting, enjoyable and successful times in my career. His enthusiasm and creativity for any and every assignment was truly motivating.”

JIM SLAVIN, ART DIRECTOR

“Aside from his writing talent, Fred possesses a work ethic hard to find, especially today. He is always curious, forthright and eminently valuable at any brainstorming session. You would be fortunate to have Fred on your team!”

ELISA CIBRARIO, VP SENIOR COPY LEAD

Contact.

LET’S CREATE REALITY.

Ready? Reach out. Let’s blend your vision with my creativity to craft authentic experiences that resonate, inspire, and truly matter.

Call: 631 664 2838
Email: me (@) fredpineiro.com
Or use the form below…